5 Rules to Do Landing Page Testing Right (Stop Doing It Wrong!)
Most marketers think there is no true winning formula for increasing conversion rates, lowering cost per conversion, and increasing...
Year: 2023
Is HubSpot’s Email Marketing Tool Worth It?
Email isn’t dead. In fact, 59% of B2B marketers say email is their most effective channel for revenue generation...
![SEO Trends 2023, According To 24 Experts [Ebook]](https://www.lumar.io/wp-content/uploads/2022/12/Thumbnail-2-eBook-SEO-Trends-to-Watch-in-2023.png "SEO Trends 2023, According To 24 Experts [Ebook]")
SEO Trends 2023, According To 24 Experts [Ebook]
In a fast-paced industry like SEO, a lot can happen over the course of a year – which is...
How to Transition to Employee Ownership and Find a Winning Franchise » Succeed As Your Own Boss
#Smallbizchat Podcast LIVE is a monthly video chat where small business owners can get answers to their questions. The focus of...
The Cost of Legacy Systems
The Cost of Legacy Systems The cost of maintaining legacy systems is often higher than the cost of...
Hackathons Do Not Grow Radishes • Derek Cheshire
Hackathons! I bet you have noticed posts about them or maybe even been to a few.They can be fun, they...
Want to Grow Your Business? Start by Growing Your People
Often when I read a staggering, extraordinary statistic, I have to do some additional research before I totally believe...
Why Does Strategy Fail? » Succeed As Your Own Boss
Recently we’ve been on a journey to set your small business up for success in 2023. In a three-part series,...
Pages Popping In & Out Of The Google Index
Google has spoken about being on the edge of indexing is similar to Google thinking those pages are on the...
Editorial Calendar Tools and Templates for Content Marketing
Quick: Name the tool most critical for effectively managing your content marketing program. No matter your role or responsibilities, the...
Corporate Vigilantism vs Russia? | The Business Ethics Blog
Is a corporate boycott of Russia an act of vigilantism? Some people reading this will assume that “vigilantism” equals “bad,”...
What Is Google Business Profile and How to Optimize Your Profile in Google with Ben Fisher
Google Business Profile (formerly known as “Google My Business” and still referred to by many marketers as “Google Local”) provides...
You can now filter the 10,000+ martech landscape by revenue, size, age and G2 ratings
In today’s virtual event Martech for 2023: The (Really) Big Picture — full video will be shared tomorrow — Frans...
Want to Increase Sales? You Need Video!
Now, we’re not saying that video marketing is the ONLY way to increase sales, but it is taking the top...
Shell’s bid to conduct offshore seismic surveys hits another legal obstacle
The Eastern Cape High Court sees little prospect of success for Shell to have an earlier court ruling denying...
T.J. House Reveals He Is Gay And Announces Engagement
T.J. House is a former baseball player who used to be a pitcher in the Major League. He has recently...
How to develop your accountancy practice’s competitive advantage
It used to be that you could win clients from the high street. Today, when people look for an...
Google Ads Shift, Explained | Marketing
As of 2022, Chrome will no longer allow third-party cookies that collect data on what you are doing on the...
Client Onboarding Checklist for Agencies
Going through the entire sales cycle with a client can be draining. From intricately preparing your pitch to negotiating the...
How your business can fight financial uncertainty
In today’s connected world, unexpected global events bring new challenges to pretty much every type of business. One of the...
How Taylorr Doubled His High-Ticket Close Rate with Our “Irresistible” Offer Framework
“The offer became so irresistible that selling it is just…it’s butter. It’s so easy.” What if selling your product actually felt...
