Changes to B2B ecommerce coming fast [SURVEY DATA]B2B executives expect eCommerce revenue to grow from 20 percent to 31 percent during 2023, while in 2021…
Tag: Influencer
Marketing 101: What is influencer marketing?
Marketing has a language all its own. This is our latest in a series of posts aimed at helping new marketers learn that language. What
20+ Reasons B2B Brands Are Increasingly Moving To Influencer Marketing
Why are B2B brands increasingly turning to influencer marketing? B2B influencer marketing is the business-oriented cousin to the B2C Instagram…
Influencer Marketing Is Becoming a Lucrative Business for Brands in 2021
Nearly 68% of US marketers from companies with 100 or more employees will use influencer marketing in 2021. And influencer and other paid content will
Ukrainian Influencer in Mariupol Hospital Bombing Gave Birth to Daughter
Get the Insider App A personalized feed, summary mode, and ad-free experience. Download the app Close icon Two crossed lines that form an ‘X’. It
How Influencer Made $40,000 Selling Merch in a One Day on Instagram
Merch sales only account for 7% of creator earnings, but for some, they can be very lucrative. Creator Matt Meagher sold over $40,000 in merch
Seeking Nominations for Top Executives in Influencer Marketing
Insider is launching an inaugural list of the leading executives in influencer marketing. We want to hear from you on which influencer marketing execs are successfully
QAnon influencer Q Shaman arrested for role in DC Capitol siege
A leader in the QAnon conspiracy-theory movement was one of the rioters storming the US Capitol during Wednesday’s attempted coup in Washington, DC. The “Q
Influencer Marketing Report 2020: Industry Stats & Market Research
As influencers become more plentiful and proven, brand dollars have flooded into the space. Brands are set to spend up to $15 billion on influencer
