Brett Yormark says Big 12 ‘open for business’ in expansion talks

[ad_1]

Brett Yormark, the incoming commissioner of the Massive 12, was introduced as the conference’s fifth commissioner during media working day on Wednesday early morning.

And he wasted no time letting the college sporting activities earth know 1 detail: “There is no question the Massive 12 is open up for enterprise.”

On the heels of USC and UCLA’s determination to be a part of the Significant Ten, Yormark highlighted his vision for the Huge 12 that involves the league eyeing supplemental enlargement. Texas and Oklahoma are departing the convention, and it was introduced in 2021 that BYU, Cincinnati, Central Florida and Houston would join the Huge 12.

A variety of reports have indicated that the Major 12 in the latest weeks has talked with Pac-12 schools Arizona State, Arizona, Colorado and Utah about them becoming a member of.

In his 1st media session, Yormark was clear he’d be intense in building the Significant 12’s benefit

“Conference composition is the moment once more at the forefront of university athletics,” Yormark said in his opening remarks. “As these types of, I have been quite concerned with the stakeholders both within and exterior the Large 12 pertaining to our route ahead and chances to grow equally the Major 12 brand and small business.”

Yormark emphasised that the Large 12 will not incorporate schools without having them helping the league’s brand and value.

“Exploration and optionality is at the forefront of what we are targeted on,” Yormark explained. “Nearly anything considered have to be additive and not dilutive.”

When questioned about the chance of Pac-12 universities signing up for the Significant 12 convention, Yormark did not share particulars of the conversations occurring. But he mentioned there’s interest out there about potentially joining the Large 12.

“It’s truthful to say I’ve obtained a great deal of telephone calls, a whole lot of fascination,” Yormark claimed. “People comprehend the path of the Huge 12, and we’re checking out these degrees of interest. Nothing at all is imminent, but we’re doing work challenging to make certain that we situation the Huge 12 in the best doable way on a go-ahead basis.”

Exterior of realignment, Yormark expressed his need to make the Major 12 brand name more national, and that he needed to position that brand name with a young audience by “diversifying some of the things” the Major 12 does.