Marketers don’t have to be overwhelmed by technology if they stick to basic principles when assembling their marketing technology stack….
Tag: martech
A whirlwind tour of the new martech map, major martech trends for 2023, and how to manage it all in the year ahead
Yesterday, my brother-in-martech Frans Riemersma and I gave a tour de force presentation of the current martech landscape as it stands at the…
You can now filter the 10,000+ martech landscape by revenue, size, age and G2 ratings
In today’s virtual event Martech for 2023: The (Really) Big Picture — full video will be shared tomorrow — Frans Riemersma and I released…
Channel, partner, and ecosystem tech is one of the hottest categories in martech today
Jay McBain, previously of Forrester and now with tech analyst organization Canalys, is the world’s main skilled in spouse, channel, and ecosystem…